The Data Mine started life as an April Fools joke back in 2018, when we claimed to have brought in ‘Cambridge Analyticus’ in as our first ever corporate sponsor, to present a new venue that harvested all your data, fed you cookies and put you through some totally immersive data enhancement and audience segmentation techniques before stripping you of all your freedom, FUN!
The Data Mine aint no joke anymore – a well established, beloved late night sweatbox, bringing you the very best in bleeps and blops. The Data Mine presents an incredible lineup of electronic music from a blown out mine shaft, filled with digital canaries in cages and interactive art installations.